(Predictive Location Analytics)
INrange Analytics, our predictive location analytics solution, uses your data to add intelligence to mobile advertising. It opens new lines of revenue, raises response rates to mobile offers and improves the end-user experience.
SEE THE FUTURE
INrange is our unique, location-based predictive analytics offering that changes the face of mobile advertising and increases your revenue opportunities. It can dramatically raise response rates to mobile advertising by delivering targeted messaging based on where your subscribers are predicted to be while still in the decision-making process, before purchasing goods or services, rather than at the time of purchase, when marketing messages are too late.
PROTECTING PRIVACY AND UNLOCKING THE POWER OF YOUR DATA
INrange’s unique, patent-pending technology does not require access to GPS functions on subscribers’ phones, or for active check-ins from the consumer. Instead, INrange works with your existing data, analyzing your subscribers’ behaviors with our Location Analytics and Customer Analytics big data platforms to forecast subscribers’ future locations to more accurately target advertising campaigns. INrange provides a multi-level opt-in mechanism directly controlled by the subscriber, allowing you to provide more relevant offers while respecting customer privacy and mobile marketing guidelines.
OPEN NEW LINES OF REVENUE AND IMPROVE CUSTOMER EXPERIENCE
By adding intelligence to mobile ads, INrange allows you to capture more of the burgeoning mobile advertising market –currently dominated by over-the-top players – with an enhanced offering that will attract advertisers and subscribers alike.